The Tudor Rose pub raised £1,100 at their Santa’s Grotto fundraiser for a Romsey charity.
Alfie’s Wish aim is to fund a day out or experience for children who have cancer and to make important memories with their families.
Charlotte Butler, aged 44, charity founder and Alfie’s mother, said: “This amount of money can make a big difference for families and it wouldn’t be possible without these fundraisers. Being a Romsey family, it’s just amazing for us to have help from the local community.
“Everyone at the Tudor Rose dressed up and went all out, it was really lovely to see everyone get involved to make it so special for the children. It really helps to have a local community that cares so much, and we know life can be tricky with the cost of living crisis but it means the world for us when people donate and fundraise."
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The fundraising event included a Santa’s grotto, singing, dancing, festive food and games with staff and regular customers dressed up as elves.
Lisa Moore, 63, publican at The Tudor Rose, in Cornmarket, said: “We decided last year to do the fundraiser, Alfie was a little boy from Romsey and my children know his parents and cancer is something that is very close to our hearts, so we had to do something for Alfie and the community.
“Our customers were blown away by how beautiful and Christmassy the pub looked. My partner Andy Newbury did up the pub and this fundraiser wouldn’t have been possible without him and the teams hard-work.
“We look forward to doing this again next year, and we will make it bigger and better with all the proceedings always going to Alfie’s Wish.”
The fundraiser lasted over a few Saturdays in December with the pub raising £1,100 as well as winning Best Dressed Christmas Pub in all Admiral Tavern Breweries across England.
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